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During the COVID-19 pandemic, I was forced to go home to Taiwan and took a year off school. I got an opportunity to work on this consultancy project with ALUXE Diamonds during its rebranding process. The client requested a more modern and elegant display and wanted all of the pieces on display at once. The biggest challenge was to provide enough space between each piece, while strategically guiding the customers to their desire product. Over the year, I was able to build a visual merchandising system that would fulfill all of the client's requests and completed the rebranding process successfully. 

For more information, please visit: ALUXE Diamond

display props
2020 - 2021